2017年、WOW! TOWN大宮店のリニューアルに合わせ、お客様自身でクルマと出会える新しいコンセプトの店舗の企画・開発を担当。
デザイン・使い方・買い方 という3つの切り口で、求めるクルマに出会うことができる仕掛けを準備。
動線設計、内装デザイン、ビジュアル開発、ならびにiPadとデジタルサイネージを連動したインタラクティブなデジタルコンテンツまで、
WOW! TOWNでの購買体験全体を企画・設計・開発しました。
WOW! TOWN | Omiya Show room
Client: IDOM Inc.
Release: February 01, 2017
Link
Credit
Account management : Kimihiko Yamashita (TYO > xpd)
Project management : Yuya Tanaka (TYO > xpd)
Creative direction : Seiichi Saito (Rhizomatiks architecture > Panoramatiks)
Creative direction + Project management : Keitaro Shimizu (Rhizomatiks design > Flowplateaux)
Space design : Noritaka Ishibayashi + Takahito Hosono (Rhizomatiks)
Technical direction : Tatsuya Takemasa (Rhizomatiks design > Flowplateaux)
Art direction : Becca Kawaichi (Ex-Rhizomatiks) + Ichiro Kojima (Rhizomatiks design > Flowplateaux)
Design : Kaori Fujii (Rhizomatiks design > Flowplateaux)
Software engineer : Hiroyuki Mikami + Eiyo Ando (Salvo)
iOS app developer : Sumito Kamoi (Rhizomatiks design > Flowplateaux)
Sound design : Setsuya Kurotaki
Illustrator : Sho Fujita
Project management : Yuya Tanaka (TYO > xpd)
Creative direction : Seiichi Saito (Rhizomatiks architecture > Panoramatiks)
Creative direction + Project management : Keitaro Shimizu (Rhizomatiks design > Flowplateaux)
Space design : Noritaka Ishibayashi + Takahito Hosono (Rhizomatiks)
Technical direction : Tatsuya Takemasa (Rhizomatiks design > Flowplateaux)
Art direction : Becca Kawaichi (Ex-Rhizomatiks) + Ichiro Kojima (Rhizomatiks design > Flowplateaux)
Design : Kaori Fujii (Rhizomatiks design > Flowplateaux)
Software engineer : Hiroyuki Mikami + Eiyo Ando (Salvo)
iOS app developer : Sumito Kamoi (Rhizomatiks design > Flowplateaux)
Sound design : Setsuya Kurotaki
Illustrator : Sho Fujita